Knuckle Up with Nakul

Conversations with elite operators about the HOW of building iconic companies.

Recruiting, culture, intensity, and the inner game of being a founder/CEO. Actual operating playbooks, not highlight reels. With players at the top of their game.

Hosted by Nakul Mandan, founder of Audacious Ventures.

James Cadwallader — The new marketing playbook: “Marketing Engineers” and agents as the audience
Latest Episode · July 7, 2026

The new marketing playbook: “Marketing Engineers” and agents as the audience

James Cadwallader · Co-founder & CEO, Profound

Profound's James Cadwallader on marketing to AI agents, the rise of the Marketing Engineer, and building a $1B company hardcore from day minus one.

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